Since the ‘90's The Mountain has been committed to using an environmentally friendly production process in order to make products that serve a higher purpose. Wanting to do more for the world, starting in 2014 we partnered with Operation Hat Trick to create designs that benefit and promote their programs for current and former service members, and soon after in 2015 we began to work with the Best Friends Animal Society by creating items that similarly promote and aid their rescue efforts.

But we still want to do more to help protect the environment, and especially the creatures that share our world. So today we are announcing our partnership with seven non-profit conservation organizations, listed below. For these organizations we created the Protect line, a fantastic series of 10 designs that stand out from our regular line-up.

We took photos of individuals from the world's most vulnerable, threatened or endangered species - lions, tigers, polar bears, giant pandas, leopards, rhinos, elephants, whales, sea turtles and honey bees - and printed them in white inks on black backgrounds with specifically chosen phrases to inspire calls to action. You’ll find these designs on our tri-blend shirts, spun-poly tote bags, 15-ounce coffee mugs and mesh-backed ball caps.

By wearing or using any of these items you make a statement that you stand to protect the environment and those who cannot help themselves.

To aid these organizations we have committed a percentage of the sale from each item to go the group associated with each design to achieve their environment and wildlife conservation goals.

You can find out more about each organization by following these links to their websites.

Mountain Tribe, join with us and show how you protect the world. 

-  The African Wildlife Foundation is committed to protecting the wildlife and wild lands of Africa by putting safeguards in place like training rangers, empowering communities and protecting endangered species and land to ensure a more sustainable future for Africa’s people.

- Pandas International is a nonprofit organization that works to ensure the preservation and propagation of the endangered Giant Panda by providing public awareness and education, support for research, habitat preservation and enhancement, and assistance to Giant Panda Centers.

- Through media, Polar Bears International works to inspire people to care about the Arctic, the threats to its future, and the connection between this remote region and our global climate in order to conserve polar bears and the sea ice they depend on.

- Panthera works on the front lines - stopping poaching, preventing conflict with people, conserving habitat and reducing unsustainable legal hunting - to protect wild cats and their vast landscapes around the world.

- The Honeybee Conservancy is passionate about bee conservation, sustainability and local food and works to increase access to organic, sustainable food in under-served communities.

- The Sea Turtle Conservancy strives to ensure the survival of sea turtles within the Caribbean, Atlantic and Pacific through research, education, training, advocacy and protection of the natural habitats upon which they depend.

- The Whale and Dolphin Conservancy (WDC) is the leading charity dedicated to the conservation and welfare of whales and dolphins. The group envisions a world where every whale and dolphin is safe and free.